Nvidia Turing brings higher performance, pricing

Reading Time: 3 minutesDuring the international games industry show, Gamescom, in Cologne, Germany this week, NVIDIA CEO Jensen Huang took the covers off the company's newest GPU architecture aimed at enthusiast PC gamers. Codenamed Turing and taking the brand of GeForce RTX, the shift represents quite a bit more than just an upgrade in performance or better power…